Hi I’m Candace!
I am a highly experienced creative design professional with over 30 years of experience in the advertising industry and more than 13 years as a makeup artist in the beauty industry.
In my most recent role as Creative Director at VML, I led creative efforts for Coca-Cola, focusing on commerce-driven strategies. I managed and mentored teams of designers, art directors, and copywriters while overseeing projects from pitch to execution. Throughout my career, I have worked on major brands such as PepsiCo, L’Oréal, MilkPEP, Sanofi, The Walt Disney Company, and Coca-Cola, delivering impactful and award-winning creative solutions.
With a multidisciplinary design approach, I specialize in marketing to shoppers across the ever-expanding omnichannel commerce landscape, driving new business and elevating brand engagement. Additionally, my deep passion for the beauty industry has given me unique insight into consumer trends, aesthetics, and brand identity, allowing me to create visually stunning and emotionally resonant campaigns.
Beyond my creative expertise, my background as a college athlete has shaped my work ethic, resilience, and ability to thrive in high-pressure environments. I bring the same level of dedication, teamwork, and competitive spirit to my professional career, continuously pushing myself to produce innovative and results-driven work.
I thrive in the fast-paced, competitive nature of this industry and take immense pride in what I do. Passionate, hardworking, and deeply committed to my craft, I embrace every opportunity to create meaningful and effective visual storytelling.
Check out some of my makeup work as well!
makeupbycandacegebbia.com